Jakob Muus is the founder and CEO of Tracks, a Berlin-based tech company with the goal of making road freight transport more efficient and sustainable through modern technologies. The platform developed by Tracks provides its users with analyses and recommendations for action, with which they can reduce the fuel consumption and CO2 emissions of their fleet. This not only improves the environmental balance but also the competitiveness of participating companies.
Mobility in the city
An ever increasing urbanization of our society is clearly visible. Young people in particular are increasingly moving their centre of life from rural regions to the cities. In addition, there are many commuters who do not want to live directly in the urban jungle, but who find well-paid jobs mainly in the cities. This congestion in the cities and the associated additional traffic flows have consequences – especially for our increasingly grey planet. But what challenges must urban public transport face in times of the mobility change? And what role will it itself play in this?
What’s green? The Deutsche Bahn
Whether in the city or in rural areas, everyone agrees on one thing: to protect our planet, we all need to become greener again. Not only in the household many people are making an effort to consume wisely and are once again considering whether they should use plastic bags or eat meat every day. There is also a rethink on mobility issues. Especially for Generation Z, travelling by plane is no longer “state of the art”. Last year, the DB recorded 150.7 million customer trips which also shows that many people care about their green footprint.
Modern mobility in rural areas
Almost 16 million people live in rural regions throughout Germany. For them it is often a difficult task to get from A to B by public transport. After all, rural regions are at the back of the queue when it comes to expanding public transport. But why is the accessibility of these regions so poor and public transport hardly an alternative? How can it be guaranteed that people living in rural areas can also be mobile in a climate-friendly and cost-effective way?
Perspectives from Tijen Onaran
Tijen Onaran is the founder of the company Global Digital Women. Here, she is committed to the networking and visibility of women in the digital industry. In addition, Tijen advises companies on diversity issues, publishes articles in well-known media outlets such as Manager Magazine and moderates various events on topics of current interest to her.
Mobility between effectiveness and efficiency
Don’t worry, in this article we will not refresh the basics of business studies again. Rather, we would like to examine the extent to which the theory, which may already be somewhat dusty but is still valid and authoritative, can be combined with our daily practice, the transformation of public transport.
Perspectives from Silke Höhl
Silke Höhl is a PhD student at the Research Lab for Urban Transport (ReLUT) at the Frankfurt University of Applied Sciences. The construction and industrial engineer won the “Best Idea 2019” competition at the Allianz Pro Schiene Innovation Award 2019. Her concept: an innovative parcel delivery service. Hereby, the idea is not to create a new transport infrastructure, but to use public transport that is already well developed in the cities. The idea: underground and tramways take care of transporting the parcels to the city centres and a load wheel takes care of the last few kilometres to the front door.
With digital solutions towards profitable public transport
Mobility is often still a resource-intensive undertaking – in every respect: Too many cars on the road cause a high level of environmental pollution, loosely set timetables mean an immense loss of time and excessively large containers and empty runs – especially in rural areas and at off-peak times – take their financial toll.
Corona crisis: A gamechanger during climate change?
Better air, blue skies and significantly fewer vehicles on the roads: The Corona crisis has given our planet a little well-earned rest. This is because of the positive effects in terms of lower CO2 emissions during the pandemic. A recent study shows that the restrictions on public life have also reduced global emission numbers drastically.
Perspectives from Joachim Rodenkirch, Mayor of the city of Wittlich
Joachim Rodenkirch has been the mayor of the district town of Wittlich since 2009. A town with 20,000 inhabitants, which offers almost as many jobs, making Wittlich the economic powerhouse between Trier and Koblenz. Rodenkirch studied forestry, is a member of the district council and represents the interests of medium-sized towns on the board of the Rhineland-Palatinate Association of Towns and Cities. As mayor he has both witnessed and promoted many developments in the city. In 2018 the innovative project Wittlich Shuttle was launched.
Perspectives from Dr. Olga Nevska, Managing Director Telekom MobilitySolutions
Dr. Olga Nevska is Managing Director at Telekom MobilitySolutions. As a full-service provider and wholly owned subsidiary of Telekom, Telekom MobilitySolutions provides a comprehensive range of efficient, economical and sustainable mobility services tailored to customer needs. The portfolio ranges from classic fleet solutions with vehicles tailored to customer needs, including expansions, to employee mobility solutions.
With a doctorate in economics and law, she has been working for Deutsche Telekom AG in various positions since 2009: Controlling and Commercial both in Germany and internationally.
More green spaces for the city: Superblocks in Barcelona
The climate crisis has led to a shift in sustainable and innovative urban planning. Especially in large cities, where people fill the streets with life every day, it is important to offer citizens a space that strengthens and promotes a sense of community. Barcelona, the capital of Catalonia is like many other large cities also struggling with the consequences of urban life: full streets, noise and poor air quality.
Newest article
Perspectives from Mackenzie Banker
Smart mobility solutions use technology and innovation to improve mobility for everyone. Similarly, Smart Cities use innovative concepts and technological advancements to improve life in urban spaces. Both enable us to achieve the vision of more human-oriented and efficient places in cities.